Many search engines use META tags to index your site. These tags include the description of your page and keywords that are relevant to your page.
The description tag returns a description of the page in place of the summary the search engine would ordinarily create. The keywords tag provides keywords for the search engine to associate with your page. Keywords are separated by a comma.
Here's an example:
<META name="description"
content="We specialize in grooming pink poodles.">
<HTML>
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<META name="keywords" content="pet grooming,
Palo Alto, dog">
The source code on your page might look something like:
<HEAD>
<TITLE>Poodle Grooming</TITLE>
<META name="description" content="We specialize in grooming pink poodles.">
<META name="keywords" content="pet grooming,
Palo Alto, dog">
</HEAD>
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